Ignorance of the Sales Department in the Textile Industry
Production gets attention. Quality gets attention. Maintenance and Machinery Get Attention. Sales? “Business toh existing customers aur references se aa hi raha hai. Alag se sales function ki kya zarurat hai?” An ETManufacturing article reported that an estimated 60–80% of manufacturing MSMEs rely on fewer than five customers, highlighting the risks of customer concentration. When a […]

