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15
Nov
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Blending ATL, BTL, and TTL to Amplify Your Brand’s Presence: A Guide for SMEs in India

In the bustling marketplace of India, where competition is fierce and consumer preferences are constantly evolving, brands must find innovative ways to stand out. One effective strategy that has emerged is the integration of Above The Line (ATL), Below The Line (BTL), and Through The Line (TTL) marketing. This powerful blend can significantly amplify a brand’s presence and drive […]
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29
Jun
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Business Continuity and Contingency Planning: How SMEs Can Prepare for and Mitigate Disruptions

Ever wondered if your business can survive a major disaster? If you’re unsure about your company’s ability to handle significant data loss or prolonged downtime, it’s high time you talked to experienced business continuity consultants.   Stratefix Consulting is here to guide you through the intricate world of Business Continuity Planning (BCP), ensuring your business […]
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How FTR Drives Excellence Across Industries
31
May
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Getting it Right the First Time: How FTR Drives Excellence Across Industries

In today’s competitive landscape, flawless execution is paramount. Customers demand high-quality products delivered promptly, and businesses strive for efficiency to remain profitable. Enter the “First-Time Right” (FTR) concept, a powerful approach that empowers organizations to deliver consistently exceptional results. FTR is a concept from Total Quality Management (TQM) that aims to ensure that activities are […]
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economic growth surat
25
May
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How Surat Will Be in 2030: Growth, Developments, and the Shift to Enterprise-Driven Business

Surat, known as the “Diamond City” of India, is on the brink of significant transformation by 2030. With its strategic initiatives and rapid growth across various industries, Surat is poised to become a major economic hub in Gujarat. This article delves into Surat’s projected growth, the key sectors driving this transformation, and the urgent need […]
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